About Us

We bring together a unique combination of clinical midwifery knowledge, proven teaching methods and user friendly technology. 
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At the heart of our team are experts in midwifery and digital health technologies. Together we are dedicated to empowering pregnant women and people with knowledge and choice to support their maternity care.

Driven by a shared passion to promote understanding and support informed decision making.

The Impact

We
Ensure

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We
Reach

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We
Support

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We
Contribute

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History

  • 2017

    Born
    FEDANT accreditation for The Real Birth Training Programme

  • 2018

    RCM Accreditation for The Real Birth Training Programme
    First Real Birth Training in Milton Keynes
    Launched Version V1 of The RealBirth Digital Workshop
    Winners of 'Small to medium Business of the Year'

  • 2019

    First Languages Launched
    ORCHA Assessment 72%
    Innovation of the Year finalist

  • 2020

    Launched Version V2 of The RealBirth Digital Workshop
    First training course is UAE
    Won Medilnk 'The One to Watch' Award

  • 2021

    ORCHA Assesment 83%
    Launched our first Festival Tent 'RealBirth Oasis' at Carfest
    NHS Innovation Accelerator Fellowship

  • 2022

    Launched Version V3 of The RealBirth Digital Workshop
    Herefordshire Business Awards - Innovator of the year
    SBRI Healthcare Phase 1 Award

  • 2023

    Health Innovation Network & NHS Confed - Innovation helpting addressing health inequalities award - winners
    ORCHA Assesment 93%

  • 2024

    SBRI Healthcare Phase 2 Award
    Opened Manchester office
    Capital Enterprise, TIC AI Accelerator programme

Our Founder

Zoe Wright RM

Founder & CEO

The RealBirth Programme, was inspired into creation from my extensive experience as a community midwife. Frustrated by the difficulties faced by women and the lack of balanced, evidence-based information that was complex to understand, I set out to make a change. My firsthand experiences highlighted the need for accessible, clear, and comprehensive maternity support that was easy to understand, translated accurately and culturally relevant. The RealBirth programme was born to help guide pregnant women, people and their partners through a journey that prepares them for labour and birth, whilst maternity teams can feel confident that the antenatal information they are providing is clinically accurate, evidence-based, reliable and thorough.

Our Team

Hannah
Gibbons

Chief Operating
Officer

Dan
Davies

Technical Project
Manager

Sarah
Smith RM

Real Birth Trainer
Clinical Lead

Phoebe
Roberts

Business Development
Manager

Annemarie
Wylie

Equality & Inclusion
Lead

Sabrina
Cromwell RM

Digital
Midwife

Jessica
Kellyman

Equity & Inclusion
Lead

Mariah
Howgill RM

Research
Midwife

Usman
Yousaf

PHP
Developer

Angela
Iredia

Junior Website
Developer

Our Advisors

Siobhán
Lavelle

Marketing
Consultant

Kath
Edmondson

Specialist
Consultant

Leah
Gallagher

Lactation Consultant
IBCLC

Who We Work With

We collaborate with a wide range of organisations, including the NHS, private hospitals, and other government-funded services. Our partnerships allow us to deliver up-to-date, evidence-based antenatal information with a positive attitude. By empowering women and their birth partners with knowledge and confidence, we help them navigate one of life’s most significant events with assurance and support.

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British Sign Language (BSL) - To be released January 2025

RealBirth is constantly
working towards equity

At The RealBirth Company, we are constantly working towards achieving equity in communities by supporting organisations and groups that are harder to reach.

We are committed to increasing the number of women and people with access to the reliable antenatal information that we provide both in the UK and internationally.

Our commitment to supporting communities goes beyond words. Driven by our passion to make a meaningful impact, we have proudly established our very own Community Interest Company, the Real Birth Studio. Through this initiative, we provide essential resources, education, and support to empower individuals and families, supporting stronger, healthier communities.

Visit The Studio

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